Feb
28

CareerFab: Black History Month Celebrates AquaHydrate’s CMO Ericka Pittman

In honor of Black History Month we celebrate Ericka Pittman.  Bravo Television Star, one of the powerful women behind the Sean “Diddy” Combs empire and currently CMO of AQUAhydrate.

 

Ericka Pittman
Chief Marketing Officer
AQUAhydrate

As Chief Marketing Officer of AQUAhydrate, Ericka Pittman spearheads and oversees the company’s marketing and sales functions, while also developing and implementing the marketing strategy to meet revenue and profit goals. She brings more than 20 years of marketing experience to the organization, having produced successful strategic, brand building campaigns for some of the country’s largest media and consumer brands.

Prior to joining AQUAhydrate, Ericka was the Vice President of the Chairman’s Office at Combs Enterprises, where she was responsible for developing and streamlining business process and communication across all executive divisions. She was appointed by Mr. Sean “Diddy” Combs to lead the company’s Los Angeles office and served as an ambassador to business partners and the community on behalf of the Chairman and other company leadership.

Ericka joined Combs Enterprises in 2009 as Vice President of Brand Strategy at The Blue Flame Agency, overseeing brand strategy for all agency campaigns. She served as Vice President of Blue Flame, and Vice President of New Business for Combs Wine & Spirits. Ericka had previously spent 15 years working in interactive and publishing media, holding positions at iVillage.com; Honey, Heart & Soul, and Savoy Magazine (Vanguard Media Group); Baby Talk Magazine (Time Inc.); Glamour Magazine (Condé Nast); Vibe & Vixen Magazines (Vibe Media Group); and GIANT Magazine (Radio One Inc).

Amongst her successes, Ericka was an official cast mate of Bravo TV’s The Singles Project.  She currently serves as a member of number of organizations including WEEN (Women In Entertainment Empowerment Network), National Association of Professional Women and Advertising Women of New York. She also lends her time and energy to a number of causes and other organizations, including Dress for Success and NFTE (Network for Teaching Entrepreneurship).

Ericka holds a Bachelor of Arts in Corporate Communications from Baruch College. Originally from Brooklyn, NY, she now resides in Los Angeles, CA.

Nov
01

CareerFab: PR and Travel Guru Leslie Green

Say Hello to Ms. Leslie Green! Love to travel the world and get paid to do it?  Want to enter the Public Relations industry?  Then read on! Ms. Green does it all:)  Also don’t forget to get your copy of her book “Teach Me PR 101”!
1) Why did you choose your profession?
As a multi-passionate entrepreneur, I have multiple professions! I chose public relations and the communications industry because I enjoy writing and connecting and building relationships with people. I chose the travel industry because I absolutely love to travel and when someone told me I could get paid to do that and create unforgettable memories for others I jumped at the opportunity.
 
2) What is the favorite part of your job?
I enjoy seeing people winning. I love being able to do that on both sides of my business. When I see someone shine because of some connection I made or because of some promotion that makes the greatness of someone else visible, that makes me feel great. I also love to see the joy beaming from someone when they return from a vacation experience that I created for them or I helped them earn money from themselves. Priceless!
3) What is the most difficult part of your job?
The difficult part of my job happens to also be what I love about my job: dealing with people. People aren’t always the easiest to work with, especially when they have unreasonable expectations about what you can do for them.
 
4) Who is your mentor (if any)?
I have many mentors for different areas of my life: spiritual, business, my professions, life in general. They are all unique and bring something very special to my life. My ultimate life mentor is my mom though. She is incredible and she has inspired me in so many ways.
 
5) Best piece of advice for someone pursuing your field?
 Become great at networking! Building genuine relationships with people is vital. You never know how far important connections can get you until you make them.
 
6) If you have not chosen this profession would have you chosen instead?
I used to want to be a child psychologist. I majored in psychology my first year in college and quickly learned that field nor anything science related was not for me. I think I’m doing exactly what I’m supposed to be doing at this time in my life. I have a feeling that’s going to evolve over time though. At heart, I have and always will be an entrepreneur so who knows what I will create in the future.
7) Favorite designer?
I’m not really into labels or designers – I wear what I think suits me at that particular time in my life. I do have a number of Diane Von Furstenberg pieces in my closet that I absolutely adore.
8) Favorite makeup brand?
I’m not really a big makeup person either but the majority of items in my makeup bag are MAC. I’m looking to branch out and find some other options so maybe I’ll fine some recommendations here!
9) Favorite hair care?
As a naturalista, I’ve experimented with so many brands I’m not even loyal to one brand of products. I do enjoy the Aunt Jackie’s Curl Lala defining custard for my twistouts though. It makes my curls soft, light and fluffy and it smells delicious. I’m always getting compliments on how good my hair smells.
10) Favorite skin brand?
I’ve always loved Dove products in general and my favorite brand for facial products is Neutrogena.
11) If you could only choose 5 items to put in your purse everyday, what would they be?
Phone, wallet, lipgloss/lipstick, hand sanitizer and I guess my keys because I have to have those!
12) Free plug:)– Anything you would like our readers to know that you are selling or creating or philanthropic organizations you are apart of?
If you are an entrepreneur and you’d like to learn the basics of how to do your own PR, visit www.masterprbasics.com and sign up for my course Teach Me PR 101 and/or purchase the supplemental book. It will change your business and your life! Also, if the concept of getting paid on your own travel makes sense to you visit me at www.goldenlifeventures.com and click on the option for lifestyle architecture.
Education (Schools Attended)
University of Virginia (BA)
Howard University (MA)
Instagram and Twitter Social Media Handle
@iamgoldenlife (Twitter and Instagram)
@goldenlifeventures (Facebook and Instagram)
Official Website (if any)
Legally Fab © 2017. All Rights Reserved